Audience Hygiene
Learn how to keep your audience structure clean and organized for accurate reporting.
🎯 Purpose
Keep your account organized, accurate, and ready for consistent scaling. Clean audience management prevents confusion and improves long-term reporting accuracy.
📘 Best Practices
- 🏷️ Name clearly: Include audience source + date (e.g., “Slopeside - SaaS - 10.25”).
- 🗂️ Archive old tests: Once a trial or campaign ends, archive the audience for clarity.
- 🔁 Monitor refresh cadence: Confirm daily refreshes are running properly in your dashboard.
- ❌ Avoid overlaps: Don’t combine Slopeside audiences with interest or lookalike layers — this dilutes intent accuracy.
🔍 QA Checklist
Task | Frequency | Goal |
Verify refresh date | Daily | Ensure current data |
Review naming consistency | Weekly | Maintain organization |
Archive unused audiences | Monthly | Prevent clutter |
Quick Help: Ask the AI Assistant: “When was my audience last refreshed?” — It can pull sync times and identify outdated lists
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